The Sales Management Association held its inaugural annual conference last month. The schedule was packed with presentations and interaction among leading practitioners, academics, and service providers from the world of sales management.
When you’re facing a particularly vexing business issue, such as challenges with sales, there are lots of places you can turn. Friends and colleagues can certainly provide invaluable perspective and counsel. But it’s unlikely they would help you dive deep into the numbers, or give you a fresh take on your biggest competitive threat. So mostly you go it alone.